Dita Von Teese kicked off New York Fashion Week by walking the runway for The Heart Truth's Red Dress show.
Wearing a satin Zac Posen number the burlesque star stole the show from celebrities on the catwalk for the American Heart Association's Wear Red Day, including actress Denise Richards who looked drab in an ill-fitting Matthew Williamson gown.
A number of stars turned up for the event including singer Eve, dancer Julianne Hough and reality TV star Audrina Patridge.
Meanwhile other shows began displaying their 2011/12 Fall/Winter collections, including Organic by John Patrick and Willow.
Among the shows taking place tomorrow (11.02.11) are Jason Wu - a favorite of US First Lady Michelle Obama - and American staple designer Tommy Hilfiger.
Over the weekend, Alexander Wang and Altuzarra will put on their catwalk displays on Saturday, while Victoria Beckham's eagerly anticipated new collection will be seen on Sunday alongside Diane von Furstenberg and Thakoon.
Other shows taking place over the next week include Marc Jacobs, Rodarte and Oscar de la Renta.