Simon Cowell treated his fiancee Mezhgan Hussainy to a "private his-and-hers Swedish massage".
The music mogul - who recently got engaged to the beautiful make-up artist - is head-over-heels in love with Mezhgan and treats the brunette beauty to romantic gifts each day, including the joint beauty treatment.
A source told National Enquirer magazine: "Red roses, French lingerie, Prada bags, you name it. He gives her something new practically every day. One particularly sweet surprise was private his-and-hers Swedish massages in their London hotel room."
Mezhgan was delighted by the romantic gesture and is enjoying being spoiled by the 50-year-old star.
The source added: "Simon set it up for her. Mezhgan was tickled. She's really enjoying Simon's world."
Despite being smitten with his fiancee, Simon recently admitted he is unsure about whether or not he will have children with Mezhgan.
He said: "I'm kind of torn because I'm a bit too old to have kids, but then again I think it would be important to have a lot of me's around in the future."