Like many children of celebrities, Damian Hurley has ventured into the world of modeling.
The five-year-old son of British model Elizabeth, has debuted on the Internet as the face of his mother's latest swimwear line for children.
However, controversy has been caused over Liz's decision to dress Damian in the girl's line of bikinis. The little boy has since been splashed across newspapers dressed in a pink two-piece and oversized white sunglasses.
Looking more like Nicole Richie than a young child, the image of Damian has angered the public and the pictures have been taken off Liz's official website.
A source told Britain's News Of The World newspaper, "It's an outrage Liz made her son do this. He's not old enough to make that sort of decision. Imagine the teasing he could suffer at school. Why would any parent do this to their child?"
Liz was reportedly the instigator of the unusual marketing campaign, deciding that her only child would be the perfect face for her $100-a-pop swimsuits for kids.
The insider added, "Liz suggested Damian pose in the bikini. Other people were uncomfortable with it but she insisted."
This is not the first time the star's fashion line has caused controversy. English politicians were unimpressed with her leopard skin collection and labeled it too raunchy for children to wear.
Damian's father is American billionaire producer Steve Bing.
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